CASE STUDY

With the launch of James’ own record label came the opportunity to have more freedom and control over the cover art for his single, EP and album releases. James was looking for someone to collaborate with to form some consistency across his releases, showcasing creative direction with a professional flourish.

Having worked so closely with James during the launch of his record label, we’d developed a good understanding of the music genre and scene that he’d been a part of across three decades. This insight, coupled with a keen eye for creativity and art direction, gave way to exploration into the world of album art, creating a working relationship with an approvals process that just clicked. Since the first series of four singles covers in 2022, the relationship between artist and artist has become almost exclusive, outputting upwards of 40 covers for releases across Apple Music, Spotify etc.